One profile. Five advisors. One answer.

Setting up

The intake asks twelve questions in plain language: the name of the business, the industry and stage, how many people work in it, roughly what it brings in and costs each month, what is in the bank, the gross margin, three goals for the next 90 days, three things most likely to go wrong, how you tend to move when the stakes are high, and how many hours a week you can actually give the business. Each question carries a hint on how to estimate if you do not have the exact figure.

From those answers the application derives the numbers every advisor works from: net monthly burn or surplus, months of cash flow, breakeven revenue at your margin, and a downside case with revenue 30% lower. Those figures appear on your dashboard and inside every answer.

Asking a question

You can speak to any advisor directly. The Virtual CFO answers a question about a hire with a payback calculation at your margin. The Virtual CRO answers a question about a customer demanding a discount with a prepared position and the words to use. Or you can ask the Virtual CEO, who reads the question, decides which specialists it touches, consults them privately, and reconciles their views into one recommendation. When two specialists disagree, the CEO names the trade-off and makes the call rather than hedging.

Every substantive answer ends with the single action to take in the next 48 hours and a confidence line that names the biggest assumption behind the advice.

Every week

The Weekly Actions screen ranks the actions from all advisors by their effect on survival and lets you tick them off. The Monday Boardroom is a five-minute review of what changed and what this week is for. As your figures move, the cash-flow gauge, the business health score and the advice move with them.

Reports and the diagnostic

Board reports and a funding pack are built from your live profile in a clean, print-ready format for a bank, an investor or a funder. The Business Diagnostic scores the business across ten areas, from finance and sales to governance, and produces a written report with what to fix first. Read about the diagnostic.

What it will not do